Privacy Policy

OUR PRIVACY POLICY

Effective Date: 5/20/2026

1. Introduction

Legends Bay Casino and its affiliates (“Legends Bay,” “we,” “our,” or “us”) respect your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, disclose, and safeguard your information when you interact with us, whether:

  • On our website(s)
  • Through mobile applications
  • At our casino or property in Sparks, Nevada
  • Through marketing programs, promotions, or events
  • Through our loyalty or player rewards programs
  • Through any other interactions (collectively, “Services”)

This Privacy Policy reflects standard practices for gaming and hospitality operators and aligns with industry frameworks used by comparable resort properties.

2. Information We Collect

We may collect the following categories of personal information:

A. Identifiers

  • Name, address, phone number, email address
  • Date of birth
  • Government-issued identification

B. Financial Information

  • Payment card details
  • Bank account information
  • Credit and transaction history

C. Gaming & Loyalty Information

  • Player’s club activity
  • Gaming history and preferences
  • Promotional participation

D. Commercial Information

  • Purchases and transactions
  • Reservations and visit history
  • Guest preferences

E. Internet & Device Data

  • IP address
  • Browser and device type
  • Website interactions
  • Mobile device identifiers and advertising IDs
  • App usage data

F. Location Data

  • General geolocation from devices or systems
  • Precise location when enabled in mobile apps

G. Surveillance Data

  • Video recordings from security systems
  • Biometric or facial recognition technologies where applicable

H. Sensitive Information

  • Social Security number (when required for tax or regulatory purposes)

3. How We Collect Information

Directly from You

  • Registrations, reservations, transactions
  • Loyalty program enrollment
  • Credit applications
  • Communications with us

Automatically

  • Cookies and tracking technologies
  • Analytics tools
  • On-property systems and surveillance
  • Mobile app usage data

From Third Parties

  • Payment processors
  • Marketing partners
  • Identity verification providers

4. How We Use Your Information

  • Provide casino, hospitality, and entertainment services
  • Process transactions and extend credit
  • Administer loyalty programs
  • Marketing and advertising
  • Security and fraud prevention
  • Legal and regulatory compliance
  • App functionality and notifications

5. How We Share Your Information

  • Service providers (payment processing, IT, analytics)
  • Affiliates and promotional partners
  • Regulatory authorities (gaming, law enforcement, tax)
  • Business transfers (mergers or acquisitions)

We do not sell personal information for monetary consideration.

6. Cookies and Tracking Technologies

  • Improve website functionality
  • Analyze usage patterns
  • Deliver relevant advertising

You can manage cookies through your browser settings.

7. Mobile Applications and App Permissions

Legends Bay Casino and its affiliates may offer mobile applications.

  • Device identifiers and advertising IDs
  • App usage data
  • Location data (if enabled)
  • Push notifications (if enabled)

Permissions may include location, notifications, and device features.

We use this data to improve functionality, provide offers, and enhance guest experience.

8. Data Security

  • Secure systems and access controls
  • Monitoring and threat detection
  • Employee training and access limits

No system can be guaranteed 100% secure.

9. Data Retention

  • Business needs
  • Legal and regulatory requirements

10. Your Privacy Rights

  • Access
  • Deletion (where applicable)
  • Correction
  • Opt-out rights

11. Marketing Communications

  • Unsubscribe links
  • Direct contact

Transactional messages will still be sent.

12. Children’s Privacy

Services are for individuals 21+. We do not knowingly collect data under 18.

13. Third-Party Links

We are not responsible for third-party privacy practices.

14. Changes to This Policy

We may update this policy periodically.

15. Contact Information

Legends Bay Casino
Attn: Privacy Compliance
100 Legends Bay Dr.
Sparks, Nevada 89434
Email: privacy@legendsbaycasino.com

16. Additional Privacy Disclosures

Email: privacy@legendsbaycasino.com

Nevada Privacy Rights (NRS 603A)

Opt-out request: privacy@legendsbaycasino.com

California Privacy Rights (CCPA/CPRA)

We collect identifiers, financial data, internet activity, geolocation, surveillance data, and inferences.

We do not sell personal information.

Email: privacy@legendsbaycasino.com

Do Not Sell or Share My Personal Information

Email: privacy@legendsbaycasino.com

Sensitive Personal Information

  • Legal compliance
  • Transactions
  • Fraud prevention

SMS and Text Messaging Privacy

  • Promotional and transactional messages
  • Message frequency may vary
  • Reply STOP to unsubscribe
  • Reply HELP for assistance

Non-Discrimination

We will not discriminate against you for exercising your privacy rights.